Trinity Tatum, affectionately dubbed the “Queen of Cash,” invites viewers in a brand new Verizon commercial to discover the rewards of earning cash back in the form of Verizon Dollars each and every month, currency that can then be put toward the brands customers already know and love.

Verizon Dollars function as reward points, earned through a combination of Verizon’s customer loyalty program and the Verizon Visa Card. Customers enrolled in the program earn 3% back each month, calculated on the total of their eligible Verizon Mobile and 5G Home Internet bills combined.

Cardholders, meanwhile, stand to earn even more, unlocking up to 4% back on a range of everyday purchases, including gas, groceries, and dining, redeemable virtually anywhere the card is accepted.

When it comes to spending these accumulated Verizon Dollars, customers are afforded considerable flexibility. They may choose to put their rewards toward new phones, smart devices, and accessories available directly through Verizon, or alternatively, redeem them for gift cards or savings with a range of external partner brands, among them Sephora, Starbucks, Hilton, and Marriott, with certain redemptions offering value worth up to five times the original amount.

“I love my King. But in my world, cash is Queen. That’s why my heart burns for Verizon Dollars. I get treated like royalty for my loyalty. Every month, I get cashback in Verizon Dollars, just for being a customer. And I get to spend it at all my favorite places,” Trinity Tatum is heard saying in the commercial.