Parkdean Resorts has unveiled a brand-new TV advert titled “Mermaid Like You Mean It,” aimed at inspiring viewers to book their next UK holiday.
The 30-second spot features a young girl wearing a mermaid tail, struggling to crawl across a long stretch of beach toward the water. Her grandparents watch from a distance, offering little encouragement. Exhausted from her effort, she pauses and rests her head on the sand. However, as the ocean water reaches her, she feels reinvigorated and lets out playful, mermaid-like sounds.
The ad, set to the tune of “BOSS” by Blood, concludes with the onscreen line, “Mermaid like you mean it,” inviting viewers to immerse themselves in a holiday experience full of joy and imagination.
With 66 holiday parks spread across England, Scotland, and Wales, Parkdean Resorts provides a wide variety of accommodation options, including caravans, lodges, and luxury glamping pods, catering to all types of holidaymakers. Through this new campaign, the holiday park operator encourages audiences to embrace fun and adventure.