Nissan Armada Family Following Bear & Fishing Commercial

Nissan highlights the all-new 2025 Nissan Armada as the ultimate SUV for big adventures in its latest commercial.

The ad follows a family on a mountain road trip, tracking a bear from afar in their off-road-ready PRO-4X trim of the Armada. With its twin-turbo V6 engine, impressive towing capacity, seating for eight, locking rear differential, and an intelligent around-view monitor with an invisible hood view, the SUV is built to conquer any terrain.

As the journey unfolds, the bear leads them to a river, where it catches a fish. Moments later, the family stands at the river’s edge, ready to fish as well. One of the children turns to their father and quips, “Told you he’d know the best spot,” referencing the bear’s keen instincts.

The commercial ends with a striking shot of the 2025 Nissan Armada, as the voiceover delivers the tagline: “Adventure Bigger in the all-new Nissan Armada.”

Backing the adventurous theme is the 1974 single “Call Me the Breeze” by American rock band Lynyrd Skynyrd, from their second studio album “Second Helping”.

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