

GEICO highlights its auto and homeowners insurance in a new lighthearted commercial.
The 15-second ad opens with a narrator saying, “Home You and her family are at home playing the same old games,” as a family of four is shown playing cards. When the son tells his mother she’s “out,” the scene quickly shifts to her enjoying the outdoors at a campsite, sitting near a trailer and playing tic-tac-toe with a deer that turns out to be really good at this game.
The voiceover explains that “Road You has 24/7 Emergency Roadside Service from GEICO,” and wraps up with the tagline: “For more Road You time, get more with GEICO.”
GEICO encourages bundling auto and homeowners insurance, which can result in savings on your vehicle policy. Their 24/7 roadside assistance, available via the GEICO Mobile app or online, includes services like towing, battery jump starts, tire changes, and fuel delivery.
Coverage starts at just $14 per car annually. Additionally, GEICO provides accident support and access to Auto Repair Xpress locations for convenient repair and rental services.