Priceline promotes its Priceline VIP Family loyalty program in a new humorous ad.
The spot features the brand’s ambassador, Kaley Cuoco, telling five men that with Priceline VIP family they can unlock deals five times faster without the need of being an actual family.
When one of the men says he would be the dad, they start an argument that Kaley manages to solve quickly by asking which dad is paying.
In order to access this loyalty program, all you need is a Priceline account to become a member and 2 completed trips to become a VIP. There are three tiers – Blue, Gold, and Platinum – and every completed trip gets you closer to the next VIP tier and even more benefits.
The VIP status comes with the Best Price Guarantee and a variety of benefits, such as exclusive hotels savings, VIP rental car discounts, add-on deals, insider coupons, as well as premium customer service.
With a VIP Family account, everyone can unlock bigger savings five times faster. Each family member’s booking contributes to the entire family’s VIP status for both this year and next year. You earn savings even when you’re not traveling, thanks to your family members’ bookings and when it’s your turn to get away, they’ll be earning bigger savings, too.