Progressive has dropped a new ad in its “Replay” series. This time, the protagonists are a married couple who, after getting back in the car, realize one of them left the sunroof open.

The spot opens with the two life partners returning to the car, which was left in the parking lot of a mall, and realizing their seats are wet because the sunroof had been left open. The wife tells her husband he was the one who left it open, but the latter, whose nickname is Mr. Sunroof, denies it, which makes her throw the challenge flag. The two get to watch a replay, brought to them by Progressive, and the man has to admit his fault.

The voiceover declares that one thing no one would challenge is protecting your home and auto with Progressive.

In its “Replay” campaign, Progressive invites you to watch the action unfold when people get a chance to go to the replay. “Everybody wishes they could throw the challenge flag now and then. But what if life came with replay officials to help review key moments?” – this is the idea behind the campaign, which debuted in 2022, with a spot dubbed “Life Jackets”. In it, the protagonists, a couple on a camping trip, argue over who was supposed to bring the life jackets. A “What Really Happened” replay, brought to them by Progressive, helps them refresh their memory and close this subject.

Several other ads have been released since then, depicting various other life situations, such as a family dinner ruined by a missing dish, a mother embarrased by her littler daughter in front of an acquantaince at a bus stop, and more.