Little Caesars Pizza Pregame Justin Jefferson in Disguise Commercial

Little Caesars kicks off the new football season with a series of fan-centered promotions, including free delivery from August 28 through September 10.

The pizza chain has released a new commercial to tout its Pizza! Pizza! Pregame promotion, which gives customers the chance to win instant prizes or perks with any purchase and be automatically entered into a grand prize drawing for a trip to Super Bowl LVIII in Las Vegas at Allegiant Stadium.

“I heard every time you order Little Caesars in the Pizza Pregame, you score a fun perk,” a young woman says in the opening of the 15-second spot, titled “Disguise”. At this point, Vikings WR Justin Jefferson is shown sitting in an armchair but wearing a false mustache and eyebrows, as well as some eyeglasses. “I heard Justin Jefferson is the most handsome receiver of all time,” he says. When the woman tells him he can’t believe everything he reads on the internet, Jefferson claims he heard people say it.

At the end of the commercial, the voiceover urges viewers to order pizza and Pepsi online on gameday for a chance to win Super Bowl 58 tickets.

Guests can participate in the Pizza!Pizza! Pregame starting September 7 by placing an order one hour before and up to three hours after the start of each game on Mondays and Thursdays, or at any time between restaurant open and close for games on Sunday.

Little Caesars has also partnered with San Francisco 49ers tight end George Kittle, New Orleans Saints defensive end Cam Jordan, and NFL analyst Ryan Fitzpatrick to star in a series of ads centering around activations through Little Caesars role as the Official Pizza Sponsor of the NFL.

Tags: ,