White Claw x Netflix Crack the CLAW Murder Mystery Game Commercial

White Claw promotes its Black Cherry White Claw hard seltzer and its Crack the CLAW Murder Mystery Game, inspired by the Netflix series “Glass Onion: A Knives Out Mystery”, in a new commercial.

The spot features a young man sipping from a can of White Claw and playing the game with a group of three young women. To one of them, who wears a pink lipstick (just like the hue left on a can placed on the table) and asks him what’s with the accent he has, he answers “I’ve been working on it, murderer!” “Relax, Benoit Blanc, it’s just a game!” the accused woman tells him. After taking a look at the card she has in front of her and seeing the text “You are a murderer”, she and her two friends sitting next to her burst into laughter.

“Can you crack the case? Get a limited-edition murder mystery game from White Claw and Glass Onion,” the voiceover says at the end of the commercial.

Set on a private Greek Island, in the Knives Out universe, the game can be played in six to ten players, who must discover the murderers among them before it’s too late.

Crack the CLAW is available for purchase for $20, with free shipping.

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