what3words has released a hilarious new TV ad to highlight that, next time you get a delivery, it’s worth using what2words.
The spot, titled “Neighbors,” features a young man named Benji paying a visit to his neighbor Gwen and asking her if she hasn’t received any of his parcels lately, given the fact that both their addresses are hard to find. The old lady says she hasn’t, but as her husband passes by, wearing headphones and other items he most defintely hasn’t bought himself, Benji realizes she lies to him. On top of that, he also notices the sneakers she’s wearing and the smile on his face suddenly disappears. Mrs. Gwen is no longer eager to continue the conversation and tells him she’ll let him know if anything arrives while closing the door in his face.
“Is your address hard to find. It’s worth using what3words” onscreen lines read at the end of the advert.
The company urges consumers to add their what3words address to the delivery notes at checkout, so drivers can know exactly where to dropp off their package.
what3words is an easy way to identify precise locations. Every 3m square has been given a unique combination of three words: a what3words address. Now you can find, share and navigate to precise locations using three simple words.
With the what3words app, which is available for free download, users can also plan exact meet-up locations, inform car breakdown services where they are, navigate to any destination easily, help people find their home, business or Airbnb, save key work locations, from incident reporting to delivery entrances, and more.