Rocket Mortgage Covers 1% of Your Rate Commercial

Online mortgage lender Rocket Mortgage promotes its services in a new ad, highlighting that the company will cover 1% of your rate for the first year.

“Buying a new home? Rocket Mortgage will cover 1% of your rate for the first year, at no cost to you, saving you hundreds, even thousands, with Inflation Buster. That’s more road trips, more spa days, more of what you love. Plus, if rates drop within 3 years of your home purchase, you get exclusive savings when you refinance with Rate Drop Advantage. That’s more cash in your pocket,” the voiceover says in the 30-second ad, which features a diverse cast of families ejoying their new home.

At the end of the commercial, the voiceover adds the tagline “Save when you buy today and refinance tomorrow”.

Over the years, the mortgage lending company has teamed up with several celebrities to promote its Rocket Mortgage app, which helps customers, with on-demand assistance from licensed mortgage advisers available with just a tap, to go through the loan process at their own pace. Among them are actor/comedian Keegan-Michael Key, actor Ryan Kitley, pro golfer Rickie Fowler, ESPN analyst Kirk Herbstreit, NFL legend Barry Sanders, and comedian Tracy Morgan.

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