Casper advertises its Cooling collection in a hilarious commercial starring Vanessa Bayer as Tomorrow.
The spot, part of the brand’s “Love Your Tomorrow” campaign, features the actress/comedian portraying Tomorrow and showing up uninvited in several people’s homes who are struggling to fall asleep. She keeps talking to them, making their nights even worse, and – when she is shushed away too many times – decides to come up with a solution. She thus goes online and orders from Casper items from its Cooling Collection, such as a hybrid snow mattress, Hyperlite sheets, and a lightweight duvet, which she gives to her sweaty “friends”.
This proves to work wonders for their rest, but not also for her relationship with them. The next morning, when one of her hosts thanks her for her help and asks her if that was like a one-time visit, she takes the opportunity to remind him that she’s Tomorrow, so she will be there every day.
“Love your tomorrow. We’ll handle the rest” onscreen lines read at the end of the commercial.
The Casper Cooling Collection, a line of innovative cooling products designed with the brand’s most technologically-advanced solutions to minimize nighttime overheating, was launched in April 2021.