Taco Bell Beefy Potato-rito Hot-Air Balloon Commercial

Taco Bell promotes its Beefy Potato-rito in a new commercial.

“Your cravings have been taken to new heights, where seasoned beef and crispy potatoes cozy up inside a warm tortilla. So enjoy the view for just $1,” the voiceover says in the 15-second spot, which features a young woman in a hot-air balloon as she receives by air a Beefy Potato-rito up in the sky, where she enjoys the amazing view.

This $1 potato-ified burrito is filled with seasoned beef, creamy chipotle sauce, and nacho cheese sauce, all wrapped inside a warm flour tortilla. Customers can order the spicy potato soft taco “fresco style” to remove the cheese and creamy chipotle sauce and they can also customize any menu item to add potatoes to it if they please.

The menu item was brought back on April 15 and is available for purchase at participating locations for a limited time. Taco Bell Rewards Beta members had early access to the item, starting April 6. In mid-March, the fast-food chain also brought back spicy the potato soft taco and the cheesy fiesta potatoes.