ŠKODA has launched a new TV ad for its all-electric ENYAQ iV SUV.

Developed by Fallon London and directed by award-winning director Frederic Planchon, the animated spot tells the story of how the electric vehicle was “created” through the story of two robots that have been adopted by a human family when they were babies. Found on the couple’s doorstep, the two siblings led a quite “normal” life until they became adults and faced difficulties in keeping their jobs due to their peculiarities. While one of them, named “Pu-RR”, is gentle and caring, the second one, named “Gr-RR,” is impassioned and creative. One day, they arrive at a ŠKODA factory, where they design and build the ENYAQ iV SUV, which is described as an “SUV for people who want the environmental benefits of driving electric without compromising on distinctive design”.

The ŠKODA ENYAQ iV SUV has a battery size offering a WLTP combined range of up to 333 miles and is available for purchase in the UK starting from £39,350.