Honey Bunches of Oats are promoted in a new commercial, titled “Make a Bunch Happen”.

The spot features a woman who begins her morning with delicious Honey Bunches of Oats and then changes for the better the day of those she passes by. A man walking a dog finds himself surrounded by three dogs, a girl carrying one large balloon finds herself covered in several huge balloons as the woman, who’s rocking a colorful outfit, consisting of a blue top, pink trousers and yellow heels, walks by.

“When you begin your morning with delicious Honey Bunches of Oats, you make your day and the world around you a whole bunch better. You’re the ingredient the world needs, so go on, make a bunch happen,” the voiceover says in the 30-second ad, which showcases the Honey Roasted Honey Bunches of Oats.

The Honey Bunches of Oats range includes several other varietes, including Frosted, with Almonds, with Strawberries, with Cinnamon bunches, Vanilla, Whole Grain Honey Crunch, and more.