“We can’t keep your kids out of trouble, but we can help you find opportunities in the market with Power E*TRADE” that is the idea behind one of the latest ads released by E*TRADE.
The spot features a father working from home who sees his two kids playing with flour in the middle of the living room while he’s having an important meeting on Zoom.
Visibly distracted by the “event,” he is asked by the person he was talking to if everything is all right, which leaves him without an answer.
“You’ve compromised enough lately. That’s why there’s E*TRADE.” onscreen lines read at the end of the commercial, when the voiceover says “Never settle with Power E*TRADE. It has powerful, easy-to-use tools to help you find opportunities, 24/7 support when you need answers, plus some of the lowest options in the future’s contract prices around”.
E*TRADE says it offers “the complete package for traders who won’t compromise,” which consists of a combination of intuitive tools, preferred active trader pricing, and dedicated service to meet the unique needs of those who love to trade. This includes the easy-to-use Power E*TRADE platform, a team of licensed trading professionals who know the markets and share your passion, and special discounted pricing for active traders (30+ trades per quarter).