City has released a new ad starring Rashida Jones to promote the new City Cash Card.
“With her new City Cash Card, Rashida earns cash back that automatically adjusts to where her spending is trending,” the voiceover says in the opening of the 30-second spot, which sees “an overly confident DYI Rashida Jones” with a hammer in her hands wondering if she smashed the right wall, a “last-minute gift shopping Rashida,” who wants to buy a shampoo in a drugstore as a gift and explains that she’s intended to put a bow on it, and even “sneaking away for a vacay Rashida”. She shushes the voiceover, telling him that she’s earned that vacay.
The commercial ends with onscreen lines informing that Citi Custom Cash Card lets members earn 5% cash back on their top eligible spend category up to $500 spent each billing cycle and 1% unlimited cash back on all other purchases.
Rashida Jones is no stranger to advertising. She is a popular spokesperson for travel agency Expedia and has also starred in commercials for Axe Dry Spray and Tory Burch Foundation.