Bulldog Skincare has released a new ad for its Original Moisturiser, which features the brand’s bulldog mascot.

The spot sees the dog calling out men of the world to listen up and telling them that, while looking after your skin could be mad confusing, given all those hydrating serum discs, anti-fatigue formula, and more, they can keep things simple with a quality moisturiser that uses quality ingredients mixed up by some skincare buffings.

The commercial ends with the tagline “Bulldog understands men” flashing across the screen.

This moisturizer, which has been specially formulated to hydrate men’s skin without leaving a sticky or greasy residue, contains aloe vera, camelina oil and green tea. Its price is set at £6.00 for one piece but the price goes down when you buy more.