“If you’re paying for car insurance, why not take your home along for the ride? Save up to 25% when you bundle with Allstate.” This is the idea behind the latest commercial from Allstate.
“Welcome to Allstate. You already pay for car insurance, why not take your home along for the ride?’ the voiceover asks in the opening of the 30-second spot, which sees a young woman who literally takes her home for a ride. She is a Progressive customer and, according to the message on her phone, she bundled her home and auto insurance and saved 25%.
“Here, better protection costs a whole lot less,” the voiceover says at the end of the of the commercial.
The soundtrack is the 1982 single “Our House” by British ska and pop band Madness, from their fourth studio album, “The Rise & Fall”.
Allstate is not the only insurance company that promotes its bundling options. Progressive and GEICO also have ad campaigns dedicated to the savings customers can get when bundling their home and auto insurance.