Weetabix gets ready for the new year with a newer mix.

2021, out with the old, in with a newer mix. Whether that’s a “littlebitofself-careabix”, or trying a new hobby – “whitewaterraftingabix” or even “learninganewlanguageabix”, Mandarin. Fingers crossed it will be better than last year,” the voiceover says on the 20-second ad, which showcases the many ways you can enjoy Weetabix, such as simple with milk, with dried fruits, raspberry and milk, with slices of oranges and yogurt, and with forest fruit, milk, honey, a spoon of yogurt and a cherry on top of it all.

“Have you had your Weetabix?” the voiceover asks at the end of the commercial.

The Weetabix range includes Weetabix Original and Weetabix Organic, Weetabix Banana-Flavored, Weetabix with Chocolate, crunchy Crispy Minis, which are available in three flavors – Chocolate, Fruit & Nut, and Banana, Oatibix, made from wholegrain oats, available in the brand’s classic biscuit shape and in two delicious varieties of flake, and the Protein line-up, consisting of Weetabix Protein, (made with 100% wholegrain, wheat protein, fortified with vitamins and iron, high in fibre, low in sugar, salt and fat), Protein Crunch Original, Protein Crunch Chocolate, and Protein Chocolate Chip.