ARM & HAMMER promotes its Clump & Seal AbsorbX Clumping Cat Litter in a new, Western-style commercial.
The spot features a cowboy cat entering a bar and declaring that the town smells fantastic. He then learns from one of the consumers that they use Clump & Seal AbsorbXClumping Cat Litter, which has desert dry minerals that absorb wetness and odors fast. The bartender even makes a live demonstration, showing how AbsorbX is way quicker than the lightweight litter previously used, and the protagonist decides to spread it.
The Arm & Hammer Clump & Seal AbsorbX Clumping Litter features an easy care cat litter formula that is over 50% lighter than the brand’s regular cat litter and is 100% Dust Free, so there won’t be anymore dust clouds when pouring or scooping.
The product is available for purchase on Amazon in three varieties: Unscented, Scented Multi-Cat, and Platinum Lightweight.