Farmers Insurance Rock Commercial

Farmers Insurance continues its Hall of Claims ad campaign with a new spot, revealing another unbelievable but true claim that Farmers has covered.

The 15-second ad, entitled “Rock and Wreck,” recreates a situation that took place on June 17, 2017, when a man who was air-drumming in the driver’s seat accidentally pushed the acceleration and had his car damaged by hitting something.

The commercial ends with Prof. Burke – played by Academy Award-winning actor J.K Simmons – saying to a customer, while looking at an illustration of the “Rock and Wreck” in the Hall of Claims, “A Rock and Wreck. Seen it, covered it. At Farmers Insurance we know a thing or two because we’ve seen a thing or two”.

Launched in 2016, the “Hall of Claims” campaign has featured, so far, many other “real-life bizarre insurance claims,” from household accidents to unexpected run-ins with animals to car crashes, that the insurance company dealt with. The insurance company has even created an interactive website called “Hall of Claims,” based on real insurance claims compiled by Farmers’ network of agents and its claims professionals.

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