LA Angels star Mike Trout and Indianapolis Colts QB Andrew Luck are showing off their dancing skills in the latest BODYARMOR commercial.
The 30-second ad features the two on the dance floor busting moves in what the voiceover describes as “an outdated disco battle”. “Andrew Luck & Mike Trout wouldn’t get into an outdated disco battle,” says the voiceover on the 30-second ad, adding then “So why would they choose an outdated sports drink?” Trout and Luck both reply at the same time that they wouldn’t and the voiceover presents BODYARMOR as “the more natural, better sports drink”. “Thanks, Gatorade We’ll Take it From Here,” he also says at the end of the commercial.
The two football stars have taken to social media their new commercial, each with different messages. Trout retweeted the brand’s new “Disco Battle” commercial, along with the message “My moves might be outdated, but my sports drink isn’t… @DrinkBODYARMOR Thanks Gatorade, we’ll take it from here. #ObsessedWithBetter.” and Andrew Luck with the following text: “Dearest mother – By now, you’ve surely been made aware of my @DrinkBODYARMOR rhythmic movement to music. Please do not be taken aback. All soldiers – even during the still times without a campaign- must unloosen with a lark. When not a hoot, I’m #obsessedwithbetter. – Andrew”.
This is only the latest installment in the brand’s “Thanks, Gatorade We’ll Take it From Here” campaign, which had Kobe Bryant as writer and co-director of the ads. A previous spot showed Donovan Mitchell using an outdated rotary phone to talk NCAA tournament picks and James Harden using an old typewriter to fill out his bracket. However, they both confirm what the voiceover says, namely they would never use outdated technology to fill out their NCAA March Madness brackets and they wouldn’t drink an outdated sports drink either.
Last year, the campaign featured several BODYARMOR spokespersons, including Harden, Knicks’ Kristaps Porzingis, Angels outfielder Mike Trout and WNBA star Skylar Diggins-Smith, each doing outdated things. Harden is seen going to the game wearing outdated fashion, Porzingis using a carrier pigeons to update his parents in Latvia, Trout using an outdated workout machine, and Diggins-Smith using an outdated workout plan.
According to the brand, the BODYARMOR SuperDrink contains natural flavors, such as Blackout Berry, Tropical Punch, Grape, Lemonade, Watermelon Strawberry, Orange Mango, natural sweeteners, and no colors from artificial sources.