NBA finals are almost here and fans are wondering who will be this year’s Taco Champs. Taco Bell heralds, in a new 15-second spot, its annual “Steal a Game, Steal a Taco” promotion, informing/reminding that “when a team steals a game on the road, everyone in America steals a free Doritos Locos Tacos from Taco Bell”.
In 2017, on June 13, the Mexican-inspired quick service restaurant gave everyone in America one free Doritos Locos Taco, all thanks to the Warriors’ road game win over the Cavaliers in Game 3 of the tournament on June 7.
Taco Bell’s first “Steal a Game, Steal a Taco” appearance took place in 2016, when the Golden State Warriors won game four of the NBA Finals against the Cleveland Cavaliers.
This year’s NBA Finals, broadcast by ABC, start Thursday, May 31. According to a press release, “if the road team wins Game 1, Game 2 or Game 3, America will get a free Doritos Locos Taco on Wednesday, June 13 from 2 p.m. to 6 p.m. (local time) at all participating U.S. Taco Bell locations, or if the road team wins Game 4, Game 5, Game 6 or Game 7, America will score a free Doritos Locos Taco on Wednesday, June 20 from 2 p.m. to 6 p.m. (local time) at all participating U.S. Taco Bell locations, while supplies last.” Just like the previous years, there is a limit of one (1) free Doritos Locos Taco per person in the fifty (50) U.S. and the District of Columbia.