Slim Jim has released a hilarious new commercial to promote its Premium Smoked Sticks.
The 30-second spot, titled “Interview”, features a man being asked to take a seat by a recruiter before starting a job interview. The latter says she’s starving and, taking out of a drawer a pack of Premium Smoked Sticks, asks the guy if he wants one. He says he wants and soon discovers that the first bite is like a wake up call for his mouth. “Oh, weee, that’s some tasty meat!” – the mouth shouts with delight. When he tries to silence the mouth by covering it and biting it, the mouth protests. “I will not be quiet. You’ve been shoving garbage up here for years like I’m some kind of landfill. Not anymore! I needs the meat!”, the mouth shouts again, leaving the recruiter quite shocked.
“Show your mouth some respect!”, the voiceover says at the end of the spot, mentioning that the Premium Smoked Sticks are made with 100% grass-fed beef or premium pork.
The Premium Smoked Sticks, introduced in October 2017, are available in three flavors: Smokehouse Original (with brown sugar and soy sauce notes), Thai Style Chili (a combination of sweet chili, garlic, and spicy red peppers), and Memphis Style BBQ (with the brand’s Dry Rub seasoning), in 1.2 oz and 4.1oz resealable packs priced at $1.79 and $4.99 respectively. They can be purchased at convenience stores and mass retailers nationwide.
According to Slim Jim, the Premium Smoked Sticks are “slow-cooked for over 14 hours and seasoned with the perfect balance of herbs, spices, and peppers to deliver an elevated flavor experience”.
The brand of jerky snacks is sold globally and manufactured by ConAgra Brands, whose growing portfolio of protein-based snacks also includes Duke’s, BIGS, Penrose Pickled Sausages, and DAVID Seeds).