Mercedes-Benz advertises the Mercedes-Benz Service and Genuine Parts in a new commercial, highlighting that they stand for “Almost ain’t enough”.
“Would you ever tell someone ‘I almost love you?’ Or stop to look at something almost beautiful? Do you ever revel in the memories of that almost perfect trip? Or the song that reminds you of someone almost special? The day you almost achieved your goal? Or the time you almost felt so safe that you could let go?” the voiceover asks on the 55-second spot, which features people in various places and moments of their lives who then answer “Nope” to these questions.
The commercial ends with the onscreen lines “Almost ain’t enough” and “Mercedes-Benz and Genuine Parts” and a Mercedes-Benz vehicle speeding down a road.