Kleenheat highlights, in a new ad, that its new customers can now look forward to a 35% discount on natural gas usage charges with the company’s Monthly Energiser plan.

The 15-second spot, titled “Reverse Cannon”, features a man going back into a cannon after hitting a billboard promoting Kleenheat’s offer enabling those who switch to Kleenheat to save 35% on natural charges.

At the end of the commercial, the tagline “Less talk more energy” flashes across the screen.