JBL is introducing PartyBox as “the ultimate party speaker” in a new commercial.

The 30-second spot, which shows a group of friends partying with the JBL PartyBox, highlights some of the key features of the device, such as the integrated handle to bring it anywhere, the Bluetooth connectivity, the sound and vivid light effects. The ad also informs that the PartyBox delivers “powerful, dance-party sound,” and that you can connect two speakers to double the sound and party on with mic & guitar input.

At the end of the commercial, the tagline “Start a Party” flashes across the screen, while in the background the PartyBox is shown.

The range includes PartyBox 200 and 300. The audio brand mentions that, thanks to its rechargeable battery, you can take the PartyBox 300 anywhere, while the mains-powered PartyBox 200 is ready to go 24/7. These two speakers can be connected wirelessly with the True Wireless Stereo (TWS) feature or with an RCA cable.