Honda promotes its Dream Garage Spring Event with a series of new ads, highlighting some of the great deals you could get on select models.
One of the spots features Honda IndyCar driver James Hinchcliffe, who fronts the ad campaign, informing viewers about the Honda Dream Garage Spring Event, happening now, and entering a showroom where several Honda products are on display. On his way, he presents a “brainy” lawn mower and, finally, gets in a 2018 Civic LX Sedan. “This is no ordinary Civic.” Hinchcliffe says, adding that it’s a Honda Civic with Sport Mode. “You know what’s in here that’s faster than Sport Mode?” he asks, revealing that he refers to his IndyCar.
The commercial ends with the voiceover saying the Honda Dream Garage Spring Event is on now and you could get a great deal on the Civic at kbb.com, Kelley Blue Book’s website. The deal, valid for well-qualified customers, involves paying a $189 lease per month for 36 months and $1999 due at lease signing. It includes down payment and excludes tax, title, license and dealer fees.
Other deals that you can get at the Honda Dream Garage Spring Event are on the 2018 Clarity Plug-In Hybrid, which has a 340-mile combined gas-electric driving range rating, on the 2018 Pilot LX, the 2018 CR-V LX and 2018 HR-V LX.
The Canadian race car driver currently competing in the IndyCar Series with Schmidt Peterson Motorsports promoted a Honda annual sale event, “Checkered Flag”, also in 2015 and 2016.