DFS advertises its Blockbuster Winter Sale event in a new spot, that also promotes the Lego Movie 2.
The 30-second spot features the movie characters embarking on a mission to save their butts and heading to DFS for the purpose. To his delight, Batman learns that he can find recliners in black or very very dark gray and the voiceover highlights that “everyone can find comfort in the DFS Blockbuster Winter Sale”.
The furniture retailer specialising in sofas and soft furnishings gives you the chance to shop fabric sofas, recliners that are “dark and sleek on the outside and soft on the inside,” cuddlers that are “cosy for two and totally awesome,” leather sofas that are “smart, stylish and more comfort than meets the eye,” and, in addition, the chance to win a week’s holiday in LA that includes British Airways Premium Class flights, VIP Warner Bros Studios tour and accommodation at Hilton Universal City.
A direct sequel to The Lego Movie (2014), Lego Movie 2, slated for release on February 8th, 2019, will be the fourth film in the franchise, following the releases of both of the first film’s spin-offs, The Lego Batman Movie and The Lego Ninjago Movie (both released in 2017). Directed by Mike Mitchell, it sees LEGO DUPLO invaders from outer space wrecking everything faster than they can rebuild. The voice talent includes Margot Robbie, Chris Pratt, Elizabeth Banks, Jonah Hill, Channing Tatum, Tiffany Haddish, Charlie Day, Alison Brie, Will Arnett, Nick Oferman, and Stephanie Beatriz.