Clorox has released a new ad, introducing the new Clorox Scentiva bathroom foam cleaner, which comes in three scents: Tuscan Lavender & Jasmine, Pacific Breeze & Coconut and Hawaiian Sunshine.
The 15-second spot promoting the Pacific Breeze & Coconut scent opens with a young man on an exotic island, being handed a cocktail in half of a coconut at a beach bar. “Smells just like my bathroom.” he says after sniffing it, making the woman near him give him a surprised look. The voiceover then mentions that Clorox Scentiva Bathroom Foam Cleaner is “a powerful foam that penetrates soap scum” and adds the tagline “Cleans like Clorox. Smells like serenity”.
Clorox Scentiva range also includes disinfectant wipes, toilet wand refills, cleaning spray, and multi-surface cleaner, all of which come in the three scents mentioned above. These products are recommended to disinfect frequently touched surfaces like doorknobs, remote controls, countertops, showers, sinks, bathtubs, light switches and toilets, as they help kill 99.9% of germs and bacteria. They remove soil, dirt, dust, and organic matter, leaving surfaces looking clean and freshening up with amazing scents.