Tostitos promotes its new “Lucky Bags”, a limited-edition team-inspired packaging that honors the traditions of 19 NFL teams, in a series of new ad, one for every team.
“This NFL season, Tostitos created Panthers Lucky Bags by pounding Carolina’s drum for every bag.” – the voiceover says in the 30-second spot dedicated to Carolina’s Panthers, which features a man pounding a drum as the chips come off the production line and shouting “Go Panther. All the way!”.
The commercial ends with the voiceover urging you to “Do your part and grab a lucky bag this season.” and adding the campaign tagline “Helping you help your team win”.
The other eighteen teams that have a Tostitos Lucky Bag are Chicago Bears, Cincinnati Bengals, Denver Broncos, Los Angeles Rams, Houston Texans, Philadelphia Eagles, Seattle Seahawks, Minnesotta Vikings, Pittsburg Steelers, New York Giants, Detroit Lions, Miami Dolphins, New England Patriots, Arizona Cardinals, Dallas Cowboys, and Green Bay Packers, Denver Broncos, and Baltimore Ravens.