Jimmy Choo has released a new commercial starring Cara Delevingne to showcase some of the key pieces included
in the 2018 party-themed Cruise collection.
The spot, titled “Shimmer in the Dark”, features the British fashion model sporting a red deep V neck backless mini dress and black suede booties with multi scattered crystals and embellished heel strutting down the streets of New York City and turning heads around her, but not thanks to her body. What gets everyone’s attention is her glitter Jimmy Choo ankle booties (identified as Maine 100 on the brand’s website and available for purchase for $1.895).
Throghout the ad, which follows Cara on her way to a club called “IWANTCHOO”, two men compliment her footwear. One of them is the hot dog seller from whom Cara buys her usual because she’s starving. “Great shoes!” – he says while she’s leaving with a hot dog in her hands.
The spot, set to the rhythms of a cover of George McCrae’s 1974 “I Get Lifted”, performed by disco and funk band KC & the Sunshine Band, also showcases the champagne glitter leather pointy toe pumps from the new collection, that are less expensive, with a price set at $850.