HUGO BOSS Fall/Winter Commercial

HUGO BOSS has launched its Fall/Winter 2017 campaign, taking viewers on a “cinematic journey”.

The spot, created under the artistic direction of Jason Wu and captured by Glen Luchford, features models Hannes Gobeyn and Kiki Willems sporting the brand’s items from the new collection while acting like a couple that meet at home at the end of the day and start discussing about how their day went.

The German brand’s Fall/Winter 2017 campaign, inspired by travel and adventures, features also actor James Marsden discussing his personal journey to success.

The upcoming collection includes capes, a cable-knit sweater with a matching scarf, a long duffle coat adorned with buckles, a cropped hooded jacket with buckles, and more.