American Express promotes the personalised service it offers to its customers in a new commercial, highlighting that the global service company understands how important your time is and that it does the legwork and hard work so that you don’t have to.
“Time is a funny thing. Sometimes, you’re running against it. Sometimes, you’re looking for it. Sometimes, you want time off to do nothing at all. There are things you want done on time and things you do in a lifetime. So let us do the legwork and the hard work, so you can find time for all the things you need time for.” – says the voiceover in the 30-second spot, adding the tagline “Personalised service, wherever you go from American Express”.
The company, providing customers with exceptional access to charge and credit cards, insights and experiences that enrich lives and build business success, also promotes its Extra Special Rewards in a spot informing viewers that spending on the American Express Membership Rewards Credit Card can quickly add up to extra special rewards, extra quick, and its Platinum Card.