Buick urges viewers to see and hear all about the noise cancelling technologies and engineering innovations inside the Buick LaCrosse in it’s latest spot titled “Hear the Difference”.

“Everyday noise is hard to listen to everyday. That’s why the buick LaCrosse is engineered inside and out to deliver a driving experience that is incredibly quiet. Active noise cancellation detects unwanted sounds and help cancel them out through the vehicle’s speaker system. Innovative acoustic materials help absorb engine noise before it gets near you and your passenger’s ears and help keep road noise and other interruptions out of the cabin, while triple door seals help further block outside noise. You only have to close the door in the Buick LaCrosse to experience powerful peace and quiet. So sit back, relax and hear the difference”, the narrator says in the 50-second spot.

The 2018 Buick LaCrosse features also Intelligent All-Wheel Drive with Active Twin Clutch, 310 HP 3.6L V6, OnStar 4G LTE Wi-Fi Hotspot, HID headlamps with LED signature lighting, and 2.5L 4-cyl engine with eAssist light electrification technology.