Help children discover and fulfill their potential. – this is the idea behind the latest commercial released by Yamaha Corporation of America, promoting the rebate of up to $1000 on select Yamaha pianos.
The 30-second spot, titled “Red Envelope”, features a young girl waking up one morning and finding on her nightstand a red envelope with a small key in it, which it turns out is the key of a Yamaha piano her parents bought for her. “They were born with a gift. Help them open it.”, the voiceover says while the kid is seen starting to play the piano, with her face brightened by a smile. “Unlock your musical gift with your rebate to up to $1000 on a new Yamaha piano. Visit your authorized Yamaha dealer today.”, the voiceover urges at the end of the spot, which also specifies this offer is valid for pianos purchased in February at an Authorized Yamaha Dealer.
The deal is also valid only on purchase of a new designated model of Yamaha pianos (eligible models are listed at YamahaPiano.com) and foresees that all claims must be submitted online via YamahaPiano.com, and must be received by March 31, 2018.