One of the latest American Express commercials, starring Venus Williams, invites viewers to “Ace the Open with American Express”.
The 30-second spot, dubbed “Quality Control”, features the Olympic Gold medalist putting a tennis dress to the test. After a lady informs her that the dress has been subjected to the suggested alterations, like stretching the fabric and the diamond pattern, Venus simulates a match and concludes that it’s “perfect”.
“Venus is ready. Are you?” – the voiceover asks at the end of the spot, which features also Venus’ dog.
American Express urges you to download the US Open App (sponsored by American Express) to keep up with everything at this year’s US Open and to enroll your eligible American Express Card to get $20 back after you spend $100+ in one or more transactions on-site at the US Open.
Venus Williams partenered up with American Express in 2016 for the “Open Like A Pro” campaign, including a series of short digital video vignettes giving fans and attendees a glimpse of what is means to be “Open Like A Pro”.